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“What’s on the Dog Channel? Some Pups Have Favourite TV Shows!”
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A recent study published in Scientific Reports found that a dog's personality influences their reaction to television, with excitable dogs more likely to engage with moving objects and fearful or anxious dogs more sensitive to sudden, non-animal noises like doorbells. Overall, 88.3% of surveyed dogs responded to TV at some level, with 45% consistently reacting to dog-related sounds like barking. 
Key findings from the study

Personality-driven responses: A dog's temperament is a key factor in how they engage with TV content.
  • Excitable Dogs tend to be more visually engaged, tracking objects on screen as if they were real.
  • Anxious/fearful Dogs are more likely to react to sounds, particularly sudden or loud ones like doorbells or car horns, and may visually disengage.

Sound and visuals:
  • Dogs are more likely to react to animal-related sounds, with nearly half of the dogs consistently responding to barking or howling on screen.
  • Visual interest is higher in social, excitable, or curious dogs.

Viewing habits:
  • The average dog watched TV for about 14 minutes per session.
  • Some dogs are more engaged with specific types of content, such as shows with visuals and sounds appropriate for dogs, like the cartoon Bluey. ​

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